There are no markets, only customers: our Business&Breakfast at STATION F

In a new economy ruled by GAFAs and often driven by their to-and-fros between industries, the limits between traditional markets have become more and more blurry. Our keynote helps you look out for new threats – and new opportunities - for your business!
3keynote speakers
#1startup campus in the world: STATION F

So, what industry do you work in?

An easy question.

The answer? Not so much. 

Our economy is evolving and with it the traditional concepts we still associate to business: markets, competition, …

But what do these concepts actually describe in a world where Amazon is walking down London Fashion Week catwalks? Where Tencent has become the world’s first bank thanks to WeChat? And where Google is one-step away from becoming the automotive king?     

Our belief: there is no market, only customers

Our Business&Breakfast held at STATION F - the world’s biggest startup campus in the world - in March 2018 explored this new paradigm which we at FABERNOVEL INNOVATE use to shine a new light on today’s threats and opportunities for tomorrow’s businesses.

Our Senior Project Analysts Abderrahmane Chaoui and Mehdi Dziri (whose introduction to the subject was published in February: check it out here) presented their study on the matter, proving time and again that in today's economy, there are no markets, only customers.


Questions are just as important as answersContact