While Google Glass are available for consumers in the United States, Allianz Riviera and OGC Nice have had the exclusive opportunity to present its potential in a video produced by FABERNOVEL for Sportfive during the last Nice vs. Reims soccer game.
In the wake of the Google Glass Lab organized by FABERNOVEL, Lagardère Unlimited’s sports marketing agency Sportfive wished to render the use cases identified during the Lab session in a life-size experience at the Allianz Riviera. Sportfive and FABERNOVEL co-designed an enhanced video of the April 26th Nice vs. Reims game at Allianz Riviera.
First time for the premier league
“Being able to test Google Glass in reality makes it easier to comprehend the role that they could play in a connected stadium like Allianz Riviera“. Lydie Hippon-Darne, Managing Director of the Allianz France brand.
“A game in Nice, this is unique. Players, staff, supporters, we had a lot of fun imagining new ways to live and share this moment“. Julien Fournier, Chief Executive Officer, OGC Nice
Interested by the project ? Contact Elodie Bongrain